The gaming world is growing fast and is expected to be worth $268.8 billion by 2025. Along with this growth, we’re seeing more professional gamers and fans joining the community every day. Game streaming websites, where people watch others play games, now attract millions of viewers daily. These platforms have become the new home for gaming entertainment.
Big companies are seeing this as a perfect chance to advertise their games by working with popular gamers who have lots of loyal followers. These gaming stars help brands reach more people and make more money online. That’s why we have created this list of the top 10 gaming influencers that you should know about.
Who is a Gaming Influencer?
A gaming influencer or game influencer is someone who’s really good at playing video games and has lots of fans watching them online. They share their gaming content on popular websites like YouTube, Discord, Twitch, Facebook, and Snapchat, where most young people follow them.
These influencers aren’t just good at games – they really know what’s happening in the gaming world. They understand what games are popular, what other players like, and how the gaming community works. They create videos showing how to play better, share their own gameplay, and talk about gaming news.
The special thing about gaming influencers is how they can affect what their followers think and buy. When they say a game is good or recommend gaming gear, their fans trust their opinion. That’s why game companies like to work with them to promote new games and products to their young followers.
List of the Top Gaming Influencers in 2025
Here is the list of top gaming YouTubers in 2025. These 10 famous gamers on YouTube have millions of followers watching their every move.
- Ali-A – 19.8M Subscribers
- The Game Theorists (MatPat) – 19.4M Subscribers
- TheRadBrad (Bradley Colburn) – 13.7M Subscribers
- LaurenzSide (Lauren) – 9.32M Subscribers
- iHasCupquake (Tiffy Garcia) – 7.11M Subscribers
- Vampyro111 (Vamp) – 1.09M Subscribers
- Chedli (Chedli Hassine) – 501K Subscribers
- Ewok – 137K Subscribers
- Kmzwisolation – 102K Subscribers
- Nintendo.grl (Junna) – 77.1K Subscribers
1. Ali-A – 19.8M Followers
A gaming content powerhouse with over 19 million subscribers who successfully adapted to evolving gaming trends by expanding from console to gaming content. Known for his energetic presentation style and controversial “clickbait” approach, Ali has maintained relevance by staying ahead of gaming trends. His decision to create a separate channel for gaming content shows strategic adaptation to changing market demands. Despite criticism for his video titles, his ability to generate viral content and memes has sustained his popularity.
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2. The Game Theorists (MatPat) – 19.4M Followers
A pioneering gaming channel led by Matt Patrick that revolutionizes how viewers engage with video game content through deep analytical dives into game lore. MatPat’s signature style combines thorough research, scientific principles, and engaging storytelling to uncover hidden meanings and secrets within games. His “Game Theory” series has become a cultural phenomenon, inspiring viewers to think critically about gaming content beyond surface-level gameplay. The channel’s success stems from its unique approach of treating video games as serious cultural texts worthy of academic-style analysis while maintaining an entertaining and accessible presentation style.
@gametheoristofficial They don’t stop comin’ and they don’t stop comin’… #gametheory #matpat #fnaf ♬ original sound – GameTheory
Also Read: Top 10 Highest Paid YouTubers in 2024
3. TheRadBrad (Bradley Colburn) – 13.7M Followers
Recognized as the “king of YouTube walkthrough,” Bradley Colburn has built an empire of gaming content focused on helping players overcome challenges. With over 5.5 billion views since 2006, his channel demonstrates the enduring appeal of tutorial-style gaming content. His success has been acknowledged by YouTube’s CEO, highlighting his influence in the gaming content space. TheRadBrad’s approach combines detailed gameplay guidance with entertaining commentary, making complex game segments accessible to players of all skill levels.
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4. LaurenzSide (Lauren) – 9.32M Followers
A New York-based gaming comedian who’s successfully merged gaming content with humor and entertainment. Lauren’s distinct approach involves fully embracing quirky content and self-deprecating humor, particularly evident in her creative challenges like the “living as my Sims” series. Her bi-weekly upload schedule maintains consistent engagement while allowing time for quality content production. The channel’s success stems from Lauren’s ability to transform standard gaming content into entertaining performances, particularly through her Minecraft series and unique challenge videos that showcase her personality-driven content style.
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5. iHasCupquake (Tiffy Garcia) – 7.11M Followers
A versatile content creator who has carved out a unique niche in gaming content by balancing cute aesthetics with darker themes. Tiffy Garcia’s channel stands out for its almost daily uploads and diverse genre coverage, ranging from horror to puzzle games. Her community management approach emphasizes respectful interaction and constructive feedback, fostering a welcoming environment for fans. This combination of consistent content delivery, genre diversity, and community focus has helped build a sustainable and engaged audience base. Her content style reflects her personality while maintaining professional production standards.
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6. Vampyro111 (Vamp) – 1.09M Followers
A specialized gaming content creator who gained initial recognition through world records in “Walls” before expanding into broader gaming content. Vamp’s success stems from consistent audience engagement and a strategic focus on trending mobile titles. His content style combines competitive gameplay with accessible presentation, making complex gaming achievements relatable to casual viewers. His multi-platform presence helps maintain audience engagement across different content formats.
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7. Chedli (Chedli Hassine) – 501K Followers
A French gaming entrepreneur who’s bridged the gap between digital and physical gaming spaces by founding France’s first esports “gym.” His content combines entertaining lifestyle vlogs with gaming insights, making competitive gaming more accessible to mainstream audiences. Chedli’s multichannel presence and business ventures show how gaming influence can translate into real-world impact. His approach to content creation emphasizes community building and collaborative gaming experiences.
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8. Ewok – 137K Followers
A groundbreaking figure in the gaming community, Ewok’s journey began with a pivotal invitation from TimTheTatMan, which launched its streaming career. Making history as FaZe Clan’s first transgender member, Ewok has broken barriers and created visibility for trans gamers in esports. Their accomplishments earned recognition on Forbes’ prestigious 30 Under 30 list, highlighting their influence beyond gaming achievement alone. Based in Los Angeles, Ewok represents a new generation of content creators who are reshaping gaming culture to be more inclusive and representative. Their success demonstrates how gaming platforms can amplify diverse voices and create opportunities for underrepresented communities.
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9. Kmzwisolation – 102K Followers
A unique Japanese creator duo known for innovative content that recreates video game scenarios in real life, particularly Grand Theft Auto gameplay. Their collaborative approach as a “super creator” team allows for complex production values and creative concepts. Their content successfully bridges gaming and anime cultures while maintaining distinctly Japanese cultural elements. Their expansion beyond game recreation into broader entertainment content shows strategic growth while maintaining their core creative identity.
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Also Read: Top 20 Beauty Influencers on Instagram, TikTok & YouTube
10. Nintendo.grl (Junna) – 77.1K Followers
A 22-year-old medical science student who’s successfully combined gaming content with cosplay and anime culture. Her channel emphasizes positive vibes and wholesome content while exploring diverse gaming genres. As a West Asian creator, she brings unique cultural perspectives to gaming content. Her evolution from cosplay to gaming demonstrates successful content diversification while maintaining authentic audience connections. Her approach shows how gaming content can blend with other pop culture interests.
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Final Thoughts
Gaming has become a real career today, with creators making millions by entertaining their fans. Working with gamers is a great way to promote your brand to their loyal followers. Just remember to pick someone who’s a good fit for your brand and speaks to the audience you want to reach.
Want to work with top gaming influencers? Glewee can help you connect with them easily. Our platform makes it simple to find and work with popular gamers like the ones in this list. If you’re ready to grow your brand through gaming influencers, check out Glewee to get started and find the perfect partner for your next campaign.
