No occasion is complete without beverages. They are at the heart and soul of every event whether it’s a night out, a barbecue, or a wedding. So if you’re a beverage enthusiast, you ought to know the most influential beverage influencers in the industry, who regularly share inventive cocktails and beverages with their followers. Read this blog to learn about some influencer marketing examples that various beverage influencers have completed.
After highlighting top influencers in fashion, fitness, and lifestyle sectors, today we turn our focus to the beverage influencers.
Top 10 Beverage Influencers to Follow
Here is our pick of the top 10 Beverage influencers to follow in 2024.
1. Kevin Kos
View this post on Instagram
Get to peek into the world of drink-making with Kevin Kos. Not only should he be considered as an influencer but also as an educator and entertainer who brings the world of beverages to life through his engaging content.
On his YT channel, “Cocktail Time with Kevin Kos,” he showcases his skill in crafting signature cocktails and reviving classic favorites with a unique twist. Kevin is known for his expertise in mixology and shares his knowledge of mixology with his followers.
Kevin offers both educational and entertaining content and wants to ignite a passion for mixology amongst his followers. This creative blend of instruction and entertainment makes his platform both informative and engaging.
With Kevin you’ll see making cocktails as more than just mixing drinks he likes to think of it as a journey of flavors and craftsmanship. His style and entertaining videos have gotten him over 150k subscribers on his YouTube channel.
2. Olivia
@liv.yah
Olivia known on Instagram as Liv Yah is an up-and-coming beverage influencer who loves to share her creative and unique cocktail recipes on Instagram and Tik Tok.
Olvia likes to mix things up by incorporating themed beverages into her recipes. She also makes it a point to celebrate different occasions with inventive cocktails and fun. Her creations are a work of art and extremely easy to make.
Occasionally Olivia shares her fashion stylings with her 429K and 411K followers on IG and TikTok.
3. Mandy Hickman
View this post on Instagram
Mandy Hickman is a food and beverage influencer who stands out for her healthy approach to creating nutritional and healthy recipes.
On her website, Dash of Mandi, she shares her passion for easy, and creative recipes. Mandi’s content reflects her journey which centers on weight and calorie count for a healthier lifestyle.
But her content isn’t just about eating clean but about feeling good mentally and physically. She wants others to learn from her journey and focus on nutritional and energizing food and beverages to be able to lead healthy and active lifestyles.
Mandy is not afraid to experiment with her recipes “even if it looks like a bomb went off in my apartment by the end of the day”, she says on her website. She goes to lengths to create customized recipes that go with a variety of diets to cater to her followers.
This is why her recipes cater to a diverse audience, including busy moms, students, and professionals. Mandi’s moderation and focus on a balanced lifestyle make her a unique and popular content creator.
4. Kristiana Pelizzoli
View this post on Instagram
Kristi is a budding beverage influencer on Instagram. Kristi started posting in May of 2023 and in just nine months she has managed to grow her follower count to 24.5K. Wow, right!
She owes this growth to her love of bartending and mixology and to the support of the community. With no prior experience in the field, she launched her page (with encouragement from her fiancé) to create a space where she could showcase her experiments with different flavors—which she did for her family and friends at intimate gatherings.
She usually experiments with seasoned and fruity cocktails and unlikely combinations that look and taste amazing. She also gives her creations creative and unique names which makes her style all the more captivating and fresh.
Her recipes are extremely easy to make and her presentation skills are to die for. She loves connecting with her followers and enjoys a highly engaged following. Kristi mentions that she plans to one day have a small cocktail bar and maybe even create fun cocktails for other brands and bars.
5. Kelly Sparks
View this post on Instagram
Kelly Sparks, the founder of Queen Bee Mixology, ventured into mixology out of her love for high-quality video production and delicious cocktails.
Queen Bee Mixology, which Kelly launched in 2017, reflects her love of cocktails. Kelly emphasizes making great cocktails accessible to everyone, irrespective of their living situation or budget. This inclusive approach makes us love her even more.
Kelly wants her followers to explore the world of cocktails without feeling intimidated, she truly believes that creating delicious drinks doesn’t have to be complicated or fancy.
Kelly believes in trying, tasting, and exploring new things when it comes to cocktails. She even offers step-by-step instructions for making cocktails at home on a weekly TV segment on KOMO’s TV.
6. Sean Briggs
View this post on Instagram
Sean Briggs, who shares his creations through the Instagram handle “The Cocktail Hour,” is one of the top influencers known for his engaging content in the world of cocktails and mixology.
Briggs has a deep love for making cocktails and a remarkable talent for showcasing them. His recipe videos are not just informative but also visually stunning.
He loves exploring innovative cocktail recipes where he blends traditional methods with contemporary twists. Sean then shares these creative recipes with his followers through IG reels.
Sean simplifies complex mixology techniques, making the art of cocktail crafting accessible to amateurs and pros which is why he has over 183K followers on IG.
7. Chelsea Wynn
View this post on Instagram
Chelsea Wynn, known as Mrs. Headline is a beverage influencer world who stands out for her artistic approach to drink presentation. Each of her creations is not just a beverage but a visual masterpiece.
Follow Chelsea Wynn if you want a fresh and vibrant approach to mixology. Her cocktails stand out against thoughtfully curated backdrops, showcasing Chelsea’s dedication to her trade.
Chelsea loves experimenting with unconventional ingredients and fusion recipes. What we love about her is her down-to-earth persona which makes her a one-of-a-kind influencer in the beverage industry.
8. Matthias
View this post on Instagram
Matthias is challenging the traditional norms of the beverage industry. Though Matthias isn’t a professional bartender, he has won several cocktail competitions with his passion and creativity. Matthias’ approach to mixology is refreshing and fun.
On his blog, ‘Served By Soberon’, and his social media channels, he provides his followers with recipes, product reviews, and event summaries. He shares a new cocktail daily on Instagram, complete with detailed instructions for recreating these drinks, and he never forgets to credit the creator of the recipes.
Matthias’ passion for beverages extends beyond the online sphere. He has contributed to printed magazines, provided consultancy for brands and distilleries, and judged cocktail competitions alongside renowned chefs and mixologists.
9. Phil from Phil’s Drinks
View this post on Instagram
Phil invites his followers to join him on a journey of crafting simple drinks at home. His Instagram page is filled with colorful and beautifully captured images of drinks, showcasing his splendid and creative style.
The artistic backdrops and thoughtfully designed thumbnails on his page are not only attractive but also stir a thirst in his followers.
Phil shares recipes for simple cocktails, and he also presents historical facts about the origins of these beverages in a compelling and informative way. His presentation skills are as creative and elegant as his approach to simplifying recipes, making them (and him) irresistibly easy to follow.
10. Stephanie Whaler
View this post on Instagram
Stephanie or as she is known on social media Bevs by Beverly, is a rising beverage influencer. Stephanie’s engaging and creative content revolves around her passion for making delicious and simple cocktail & beverage recipes.
Followers connect with Stephanie over their passion for beverages and learn to create visually stunning and flavorsome cocktails with her.
Her easy-to-replicate recipes make her appeal to both beginners and seasoned cocktail enthusiasts. On her social media, you’ll find informative and visually appealing videos where she showcases her cocktail presentation skills.
Take the next step
Explore more beverage influencers on Glewee and find influencers for free using Glewee’s starter tier. The Creator Marketplace offers a substantial and diverse range of verified influencers for you to choose from.
